The Bridge Blog

Sweet Necklace

Sweet Necklace

This one if for everyone out there that loves Herb Lubalin and ginormous necklaces. I mean, does it get more perfect than this? If you want your very own one of these bad boys you can find it on Etsy.

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Design is so Simple

Design is so Simple

Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.

– Paul Rand



Good Design vs. Effective Design

Good Design vs. Effective Design

Back in the Spring we had designed a billboard for our client PT Solutions. I made sure that we adhered to “the rules” for the project and did not let it turn into a brochure. Large type, simple message, letter spaced text were all used. The thing was, once it was installed, viewers said it was hard to read. Continue Reading…